What Are You Famous For

What Are You Famous For

what are you famous forWhat are you famous for?” This blog post is the result of a question asked by a fan on our Facebook Page – he didn’t exactly ask “what are you famous for?” but rather was asking about a new business we had added to our portfolio …

We answered but decided to record a video to explain why it is important to get very clear on this in your business so that you become famous – a celebrity – in your niche and people know exactly what are you famous for.

What Are You Famous For

We will use as an example our business to explain the ‘what are you famous for‘  (as we did in the video).  So many people get this wrong so this what are you famous for example should help you get very clear …

We as Chris and Susan Beesley are internet entrepreneurs and our business is the provision of online marketing education, coaching and training which we deliver through workshops, events, mentoring and alignment with companies, platforms and systems who provide some of these products.  Our shortened version of this is  “online marketing education and wealth creation and a desire to help you create financial freedom online through entrepreneurship”

Early on in our journey we were fortunate to meet Daniel Priestly the author of Become a Key Person of Influence who wrote in our copy of the book “Become a key internet entrepreneur of influence”  Luckily we took his advice …

“Your products need to deliver a full and remarkable solution to Entrepreneur Revolutionwhat people want. The products must seriously solve problems … they are your main focus and your customers and clients can’t stop talking about them” ~  Daniel Priestly Entrerpreneur Revolution

One of the things that we realised during our research during 2009/2010 was that there was a huge opportunity for the provision of information and education through courses and especially online.  In fact we read recently that the online course market hit $56.2 billion in 2014 and is predicted to double in 2015.

In the video we talk about how important the information age is and how creation of the world wide web by Tim Berners Lee and the end of the Berlin Wall dividing West and East Germany in 1989 changed things irrevocably and opened up so many opportunities.

Who Are We

We’re former accountants of a certain age with 5 great kids and 3 grandchildren. We love skiing and traveling the world and have achieved a fabulous life helping others to start and build a successful 6 figure business online and now speak on international stages following our passion.  Our business is centered on online marketing education and wealth creation and a desire to help you create financial freedom online through entrepreneurship.

Authors : The Mindset Shift

ode to excellenceSkype : chrisbeesley1   susanbeesley1

Mobile/Cell: +44 (0)7802857551

Email : info@chrisandsusanbeesley.com

Connect on Facebook

 blue-arrowsIf you enjoyed this post and video  “What Are You Famous For” please Comment, Like  and Share with Others

Posted in Business Success, Entrepreneurship, Make Money Online, Online Marketing Education, Wealth Creation & Prosperity | Tagged , , , , , |

Who Is My Market?

Who Is My Market?

Who is My MarketWho is my market?”  is probably the million dollar question for anyone starting out in business and in particular the online / internet / make money online world …

Because there are thousands upon thousands (even millions) of people looking to make money online and the question is how do they find YOU from all those people marketing

We’ve written extensively about this before but in this blog post we want to keep it super simple and share a 5 minute video “who is my market” and we think you will really get it straight away.  The video was recorded at a recent mastermind and although it has a slightly different title, in principle it answers the question “who is my market

It’s simple when you know …

 Who is My Market

How to Grow Your Info Marketing Business

Find Our More About Marketing Here

When you begin your journey with marketing, you need not look any further than your own experience when considering who to sell to. If you found or developed a winning product, the best audience for you is going to be that one that has traveled the same road that you have.

It’s always good to begin in familiar territory, it also lends itself to your credibility and experience. Think about all the trial and error you’ve gone through to get to the point to where you’re prepared to begin your own business and sell products online.

Think about the benefits that you would get out of the product you’re marketing. These benefits can be reflected straight on to your audience of potential customers. When it comes to your sales copy and sales videos, speak as if you’re talking to yourself … in that very moment when you needed the product that you are now selling.

What were those circumstances, what were your pains and problems ….

For us, we are now in our 60’s, from a professional background, approaching retirement. We want a business that we can run from anywhere in the world and be able to travel.

Do you think that there are thousands of people just like that?  Yes!

Our problem was we had a traditional business but we were tied to the UK and if we didn’t work we didn’t get paid and any extensive travel was out of the questions.  Our clients were chasing us even on holiday …

So therefore our marketing is directed to people just like ourselves – we especially love to use video because our target market, potential customer or avatar as it is often referred to are just like us and can see themselves in what we say and do.

So now you have it.  Just be yourself and find customers just like you and then you have answered the question “who is my target market?”

Who Are We

We’re former accountants of a certain age with 5 great kids and 3 grandchildren. We love skiing and traveling the world and have achieved a fabulous life helping others to start and build a successful 6 figure business online and now speak on international stages following our passion.  Our business is centered on online marketing education and wealth creation and a desire to help you create financial freedom online.

Authors : The Mindset Shift

ode to excellenceSkype : chrisbeesley1   susanbeesley1

Mobile/Cell: +44 (0)7802857551

Email : info@chrisandsusanbeesley.com

Connect on Facebook

 blue-arrowsIf you enjoyed this post and video  “Who Is My Market?” please Comment, Like  and Share with Others

Posted in Attraction Marketing, Internet Marketing, Online Marketing Education | Tagged , , , |