The 5 Principles for Choosing the Right Online Business (And Why They Matter More Than Ever)
If you’ve ever found yourself wondering, “Why doesn’t this online business thing work for me?” trust us, you’re not alone
We’ve been there too
After more than 15 years building multiple streams of residual income online, we’ve seen what works, what doesn’t, and why so many people give up too soon
And honestly?
Most people don’t fail because they’re lazy or unmotivated
They fail because they didn’t know what to look for when choosing a business in the first place
That’s exactly what we shared in one of our recent Facebook Live sessions and it’s what we’re breaking down for you here
The 5 Principles to Look For When Choosing an Online Business
These five principles come directly from our experience…
The hard-won lessons that helped us go from frustrated beginners to living our dream “Hybrid Retirement” life here in sunny Spain ☀️
That may not be what floats your boat but whatever does that you want to fund from an online business these 5 principles apply
1️⃣ Big Market + Real Buyers
Choose a market with huge demand, but make sure your ideal buyers are there too
We work in two thriving industries:
💻 Online Education Helping people 50+ build residual income streams.
💚 Mental Wellness One of the fastest-growing sectors in health and wellness.
If people are actively searching, buying, and talking about it which makes it a market worth being in
2️⃣ A Compensation Plan That Rewards You
You should be paid for your own results, not dependent on a team or complex structure
When you make a sale, you deserve the reward it’s simple as that
That’s what gives you both control and confidence in your business
3️⃣ Clear, Actionable Training That Gets Results Fast
A great opportunity is useless if you don’t know what to do next
Look for up-to-date marketing training that’s easy to follow and helps you get your first sale quickly
It’s amazing how much confidence builds once you see proof that it works
4️⃣ Real Support (Because Everyone Gets Stuck)
Whether you’re brand new or already experienced, there will always be questions
Make sure there are multiple places to get support – mentors, community groups, and quick access to help when you need it
5️⃣ Work With People Who’ve Done What You Want To Do
There’s a big difference between theory and experience
Find mentors who’ve walked the path, who genuinely care, and who are willing to guide you personally
We can tell you from experience – that kind of leadership changes everything
Having the right people in your corner can make all the difference
💬 Why This Matters
We believe these five principles are what separate the wishful thinkers from the successful doers
They’re the reason we’ve been able to build our lifestyle around freedom, flexibility, and purpose
This is what we call a Hybrid Retirement…
… a lifestyle where you work a little, live a lot, and create residual income that supports your dreams
If you can get these principles right from the start, you’ll save yourself months (maybe even years) of frustration
🎥 Watch the Full Conversation
We covered all five principles (with real examples from our 15 years of experience) in our latest Facebook Live
You can watch it here

No opt in needed 🙂
We hope it’s useful to you either now or in the future
And if you want to find out more about our online business education program there’s a video walkthrough here
Thanks for reading today’s blog The 5 Principles for Choosing the Right Online Business and would love you to share your thoughts and feedback
And if you prefer to talk to us personally you can book a call here or chat with us on WhatsApp
It’s Fr.ee 😀 to talk and we’re not going to “sell you” just answer your questions and give you some clarity on what’s next


Chris & Susan Beesley
We’re former accountants and management consultants ‘of a certain age‘ with 5 great kids, 7 grand-kids, 1 grand-dog and a little old cat called Vincent. We love skiing, the mountains and travelling the world and we’re passionate about helping others to start and build successful businesses online to generate them a full or part-time income to support their retirement lifestyle.


